by Clark Kingsbury | Jan 29, 2019 | augmented reality, Blog, virtual reality
Last year, after a long stretch of continuous coverage, the media suddenly lost interest in AR, VR and virtual reality marketing. Technology news was everywhere, but between the end of net neutrality, the decline of Bitcoin, advancements in artificial intelligence...
by Clark Kingsbury | Sep 7, 2018 | 360 virtual tour, Blog
We usually use this blog to report on tech trends and extended reality (XR) industry news, but today we’ll take some time to reflect on a recent accomplishment. Last month, we at VusionVR completed a 360° virtual tour project for Slanted Door, an art gallery and café...
by Clark Kingsbury | Aug 9, 2018 | Blog
The mysterious mixed and augmented reality (AR) startup Magic Leap has entered its ‘trough of disillusionment’ phase, a condition that we’ve discussed ad nauseum on this blog and with which the virtual reality marketing industry is acutely familiar. Between 2010 and...
by Clark Kingsbury | Jul 17, 2018 | augmented reality, Blog
For a peak into the future of augmented reality – and augmented reality marketing – look no further than Google and Apple’s “Measure” apps. Google’s version “helps you with quick, everyday measurements around the house or office – similar to a tape measure,” per its...
by Clark Kingsbury | Jun 18, 2018 | Blog
As a virtual reality agency, we’re often confronted with skepticism about our industry. We hear that VR hasn’t lived up to its promise, and that some stakeholders are apparently ready to abandon ship. In June, TechCrunch published an article by novelist and journalist...