Blog

Augmented reality glasses are coming

We may all be glassholes soon, which is great news for augmented reality marketing agencies. The augmented reality revolution is well underway: over the past couple years, tech and social media giants like Snapchat, Facebook, Apple, and Google have slowly made AR a...

A brief look at the year in virtual and augmented reality

‘Tis the season for everyone’s favourite form of writing: end-of-year retrospectives. From the ubiquitous ‘Best Of’ lists to woeful reminiscences of a year uniquely marked by political upheaval, violence, and natural disasters, your reading schedule is undoubtedly...

Arcades and virtual reality are a natural fit

Whether industry leaders and virtual reality production agencies like it or not, VR appears to have found a home in arcades. The VR/AR Association, a global community of leading minds in the immersive technology sector, estimates that there are more than 400 virtual...

Will the film industry welcome virtual reality?

In a recent interview with WIRED Magazine, legendary filmmaker Steven Soderbergh addressed a number of hot-button film industry topics, including virtual reality. If you’re part of a VR video production agency and hoping for a glowing assessment of virtual reality in...